eBay Bucks Master Style Guide
Our team was the creative powerhouse behind the eBay Bucks loyalty program. We refined and elevated the design and copy systems and told seasonally relevant and engaging stories within a very regimented system of assets. In addition to creating all of the Bucks campaigns, we created a thorough, simple and easy-to-use style guide so anyone newly onboarded to the account could hit the ground running.
2020 / style guide
